Barnes and Noble suffers a loss of $ 7,9 million on Nook

Barnes

Barnes and Noble just announced their latest financial results y, as we collected a few days ago with several reports from the major publishersIt seems that things are not very good for what is your Nook.

America's largest bookstore has generated 41 million dollars for their hardware called Nook, accessories and e-books, but after expenses they have ended up losing 7,9 million dollars, which in general terms is a decrease of 24,5% in the quarter.

Over the past four years, Nook's revenue has continued to decline. In their early years making e-readers and tablets, such as the Nook Color and Nook HD, they made profit of 120 over million in a single trimester.

In a few years they encountered the most difficult things, due to competition that came from Amazon, Apple, Kobo, Google and other players who knew how to scratch their market share to sell digital content.

This year, Barnes and Noble's strategy has been to seek decrease the amount of money They have lost at the Nook with a series of cost cuts. The Nook App Store, Nook Video Store and Nook UK Store closed. The bookseller also ended activities at the Research and Development offices in Santa Clara and Taipei, saving him about $ 13 million.

In the last quarter Barnes and Noble lost 11,9 million with the Nook and this quarter they only reached 7,9 million. So the closure of those departments it has had the expected effect. However, this is not the only company that is having a difficult time, since in the last six months the publishing industry has seen them coming, and only audiobooks can be rescued as the format that is in vogue.


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