Crisis, le yindlela esibize ngayo isimo se UBarnes noNoble noNook. Kepha asisebenzisi inkinga yezwi ukuyihlobisa ngomqondo okhohlisayo kepha ukugqamisa ukungahleleki okubi UBarnes noNoble noNook ziphila kulezi zinsuku.
IMicrosoft ikhulisa ukunikezwa kwayo Kumenyezelwe inkinga?
Namuhla sazi ukubonga I-TechCrunch lokho Microsoft ngabe ushintshe isithembiso sakhe sokuthenga ku I-Nook futhi ngabe ususukile $ 300 million kuya ku- $ 1.000 billion, woza ngebhiliyoni laseMelika.
Lonke leli bhizinisi elibucayi lithumele imifula ye-inki egelezayo isimo nook Futhi kuthiwani ngokushiywa kwempendulo ngu UBarnes noNoble, Microsoft nweba okunikezwayo kwakho.
Kuze kube manje siyakwazi lokho UBarnes noNoble izoletha 2014 uhla olusha lwamadivayisi wakho we-Nook futhi? Microsoft ushicilele uhlelo lokusebenza lwe I-Nook ye-Windows 8 kanye nochungechunge lwezibuyekezo ezithuthukisa ukuxhumana phakathi kweWindows 8 neNook.
Okunye ukucabanga namahemuhemu ngaphandle kwesisekelo esiqinile okungenani kuze kube manje, ngoba zombili UBarnes noNoble njengoba Microsoft Kuze kube manje, abakhulumanga ngokukhishwa kwabezindaba, bakha isisekelo esingazinzile esidala isimo esibucayi.
Inkinga noma isigaba sesibili sobumbano lwakho
Uma sibheka ukukhishwa emaphephandabeni kwalezi zinkampani zombili, siyabona ukuthi munye kuphela umbiko okhishwa ngabezindaba eMicrosoft, cishe ngenyanga ka-Ephreli 2012 okhuluma ngesivumelwano abafinyelela kuso. Microsoft y UBarnes noNoble. Kulesi sivumelwano, uhlobo lwe Ukuqalisa noma ukuqhuma ngalo UBarnes noNoble ibiphethe ngaphezulu nje kuka-82% futhi Microsoft cishe i-18%. Ingabe i-spinoff Yenzelwe ukudala ukusebenzisana phakathi kwezinkampani zombili futhi ithuthukise umkhiqizo omuhle ngeNook. Ngalesi sivumelwano nangale ndlela, Microsoft wangena UBarnes noNoble. Okungihlaba umxhwele kakhulu ukuthi kulesi sivumelwano, salokho cishe i-18%, iMicrosoft bekufanele ikhokhe u-1.700 billion lapho ikhokha okokuqala, ama-dollar ayizigidi ezingama-300. Kamuva kwenziwa ukunwetshwa lapho Microsoft ingeze ama-dollar ayizigidi ezingama-180. Phambi kwalokhu ukuze Microsoft Kuzofanele akhokhe amadola ayizigidi eziyi-1.220 ngokubamba kwakhe iqhaza.
Siyini isizathu salokhu kwanda okungazelelwe kweMicrosoft?
Ukuthuthuka kwalelihlebe ngicabanga ukuthi kungenzeka kungenxa yezici ezimbili ezingahle zixhumeke noma zingaxhumeki. Enye yazo yilokho Microsoft bafuna ukushintsha izivumelwano zangaphambilini ezenziwe, bezama ukuthenga i-spinoff bese bekhokha izigidi eziyi-1.000 XNUMX kuthemu yokuqala kanti ezinye zifaka nokuthengwa kuthemu yesibili. Kepha lokhu akusho lokho ngempela UBarnes noNoble Miss Nook kepha ngilahlekelwe i-spinoff yenzelwe ucwaningo nentuthuko yeNook. Kungenzeka futhi ukuthi lezi zigidi eziyinkulungwane elinye igama futhi abezindaba bakucabangile ngokuthenga okungelona iqiniso.
Isici sesibili kulokhu kukhuphuka kokuphakelwa kungenzeka kungenxa yezindaba ezijabulisayo ezehlele iBarnes & Noble e United Kingdom Futhi lokho kungenzeka kwandise inzalo yabathengi.
Muva nje, I-B & N yesivumelwano ne ILondon Evening Standard 's, yehlise intengo yokuthengiswa kweNook yayo kakhulu, iya esimweni seNook Simple kusuka ku-79L kuye ku-29L. Ukuthengisa okwenze lawa madivayisi athengiswe kulo lonke izwe laseBrithani. Ngaphezu kwalokho, ukwamukelwa kwe- -Google Play uguqukele ku- I-Nook Hd kuthebhulethi oyithandayo yamaBrits amaningi, eguqula uNook abe yi imodeli yesethenjwa ku- United Kingdom nase-United States, yingakho uNook ebonakala engaphezulu kwamanzi ezinkampanini eziningi ezifana neMicrosoft.
Kubukeka sengathi ngalesi simo esingazinzile, le nkinga, UBarnes noNoble y I-Nook bazoba ngabalingisi abaphambili be-2013 beshaya i-Amazon ngaphandle kokuthi i-Amazon ithathe iselula yayo edumile yize konke, kufaka phakathi i- I-Nook zingamahemuhemu, amahemuhemu anesisekelo esincane esenza imifula igeleze ngo-inki ngogesi.
Ngifuna ukuthatha imibuzo engake ngayibuza ngale ndaba futhi ngikubuze yona, Ucabangani ngakho konke lokhu? Ingabe kungamahemuhemu, kuyiqiniso, kungamanga ukuqagela nezinkampani? Ucabangani ngoNook ngemuva kwezindaba ezivela e-UK? Hlala ubhekile kule bhulogi futhi ngokuhamba kwesikhathi sizobona ukuthi le "nkinga" iphela kanjani.
Imininingwane engaphezulu - IMicrosoft yethula 'ama-e-book' kaBarnes & Noble okunikezwa usozigidi, Ukuthengiswa kwe-EBook kukhula ngama-66% e-UK, Ukukhishwa kwabezindaba zeMicrosoft,
Umthombo - I-TechCrunch
Isithombe - Wikipedia